Today, explanatory videos have become a very smart way to explain the words of any brand, and over time, they have become a great promotional tool that can save companies time and money. Moreover, it is impossible to emphasize the importance of a strong visual element.
While text can be useful in developing complex business ideas in some cases, people still enjoy watching and sharing videos rather than reading long texts explaining the latest products or services from each brand. Here are some important reasons why premium crafted explainer video are becoming so popular with end-users:
• It is a creative environment: one of the main attractions of animated explanation is that it can tell a story in a different way. Also, these types of videos don't need to be real as long as they play well.
• They explain better than words: Research has shown that meaningful videos stay in the minds of end-users longer than any funny slogan. Therefore, while these videos can be used to promote a company's services or products, they can better explain what they can actually do for all customers.
• Great fun: Today more people watch documentaries and movies than books or novels because they can even watch documentaries in between work. This is why the most written text is now replaced with animated annotations.
• Dynamic of images and threshold text: Compared to still images or plain text, animated explanation videos can be more attractive to end-users due to their dynamic nature.